
Alterna
Since 1997, Alterna has pioneered “alterna-tive” luxury haircare. We believe that you shouldn’t have to choose
between clinically proven, salon-tested results and pure ingredients. A trailblazer in the world of luxury
haircare and styling, we have always been about purity and innovation inspired by skincare science.
Transformation
Caviar Anti-Aging products contain highly potent ingredients, including our proprietary Age Control Complex® with black sturgeon caviar extract, to provide healthier, more youthful looking hair, instantly.
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Original price $32.00 - Original price $32.00Original price$32.00$32.00 - $32.00Current price $32.00| /
Alterna Caviar Anti-Aging Multiplying Volume Styling Mousse
A lightweight treatment styling mousse that thickens and strengthens your hair. Good for all hair types. Free of added SLS/SLES*, Parabens, Phthal...
View full detailsOriginal price $32.00 - Original price $32.00Original price$32.00$32.00 - $32.00Current price $32.00| / -
Original price $26.00 - Original price $38.00Original price$26.00 - $38.00$26.00 - $38.00Current price $26.00| /
Alterna Caviar Anti-Aging Styling Working Hairspray
This ultra-dry, flexible hold, humidity resistant formula gives you brushable natural looking hair that stays put. Infused with Age-Control Comple...
View full detailsOriginal price $26.00 - Original price $38.00Original price$26.00 - $38.00$26.00 - $38.00Current price $26.00| / -
Original price $32.00 - Original price $32.00Original price$32.00$32.00 - $32.00Current price $32.00| /
Alterna Caviar Anti-Aging Styling Rapid Repair Spray
This item has been discontinued by the Manufacturer. Limited Quantities Available. A vitamin-packed spray that helps revitalize hair while adding ...
View full detailsOriginal price $32.00 - Original price $32.00Original price$32.00$32.00 - $32.00Current price $32.00| / -
Original price $36.00 - Original price $80.00Original price$36.00 - $80.00$36.00 - $80.00Current price $36.00| /
Alterna Caviar Anti-Aging Restructuring Bond Repair Conditioner
A reparative conditioner with Caviar Bond Enforcing Technology. Free of added SLS/SLES*, Parabens, Phthalates, DEA/TEA, and Synthetic Color. Suita...
View full detailsOriginal price $36.00 - Original price $80.00Original price$36.00 - $80.00$36.00 - $80.00Current price $36.00| / -
Original price $35.00 - Original price $80.00Original price$35.00 - $80.00$35.00 - $80.00Current price $35.00| /
Alterna Caviar Anti-Aging Restructuring Bond Repair Shampoo
A restoring shampoo with Caviar Bond Enforcing Technology. Free of added SLS/SLES*, Parabens, Phthalates, DEA/TEA, and Synthetic Color. Suitable...
View full detailsOriginal price $35.00 - Original price $80.00Original price$35.00 - $80.00$35.00 - $80.00Current price $35.00| / -
Original price $33.75 - Original price $80.00Original price$33.75 - $80.00$33.75 - $80.00Current price $33.75| /
Alterna Caviar Anti-Aging Replenishing Moisture Shampoo
5.0 / 5.0
1 Review
A luxurious cleanser that restores and hydrates dry hair. Perfect for straight, wavy, curly, coiled and tightly coiled hair. Free of added SLS/SLE...
View full detailsOriginal price $33.75 - Original price $80.00Original price$33.75 - $80.00$33.75 - $80.00Current price $33.75| / -
Original price $30.00 - Original price $30.00Original price$30.00$30.00 - $30.00Current price $30.00| /
Alterna Caviar Anti-Aging Styling Perfect Iron Spray
The ultimate defense against hot tools, Caviar Perfect Iron Spray protects each strand up to 450° F/232° C. This heat-activated spray locks in moi...
View full detailsOriginal price $30.00 - Original price $30.00Original price$30.00$30.00 - $30.00Current price $30.00| /Sold out -
Original price $30.00Original price $30.00 - Original price $30.00Original price $30.00Current price $24.00$24.00 - $24.00Current price $24.00| /
Alterna Caviar Anti-Aging Styling Perfect Texture Spray
This multipurpose spray adds dimensional texture, shape, and movement to all hair types, boosting fullness and locking in volume. Bodifying polymer...
View full detailsOriginal price $30.00Original price $30.00 - Original price $30.00Original price $30.00Current price $24.00$24.00 - $24.00Current price $24.00| /Sold out -
Original price $30.00 - Original price $30.00Original price$30.00$30.00 - $30.00Current price $30.00| /
Alterna Caviar Anti-Aging Styling Grit Paste
This item has been discontinued. Limited Quantities available. A medium hold styling paste that creates high definition silhouettes, separating l...
View full detailsOriginal price $30.00 - Original price $30.00Original price$30.00$30.00 - $30.00Current price $30.00| /Sold out -
Original price $26.00 - Original price $30.00Original price$26.00 - $30.00$26.00 - $30.00Current price $26.00| /
Alterna Caviar Anti-Aging High Hold Finishing Hairspray
A quick drying hold spray that seals styles with matte shine and long-lasting humidity resistance without stickiness or flaking. Free of Parabens,...
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Original price $36.00 - Original price $36.00Original price$36.00$36.00 - $36.00Current price $36.00| /
Alterna Caviar Anti-Aging Infinite Color Hold Dual-use Serum
A powerful dual-use serum that provides color rejuvenation, shine, and thermal protection up to 450°F. Good for all hair types. Free of added SLS...
View full detailsOriginal price $36.00 - Original price $36.00Original price$36.00$36.00 - $36.00Current price $36.00| / -
Original price $32.00 - Original price $32.00Original price$32.00$32.00 - $32.00Current price $32.00| /
Alterna Caviar Anti-Aging Infinite Color Hold Topcoat Spray
A lightweight finishing spray to lock in long-lasting vibrant color and provide shine, as well as protect against UV damage. Good for all hair typ...
View full detailsOriginal price $32.00 - Original price $32.00Original price$32.00$32.00 - $32.00Current price $32.00| / -
Original price $36.00 - Original price $80.00Original price$36.00 - $80.00$36.00 - $80.00Current price $36.00| /
Alterna Caviar Anti-Aging Infinite Color Hold Conditioner
A hydrating conditioner that minimizes color fade for lasting color vibrancy. Conditions and fortifies hair strands while minimizing color fade an...
View full detailsOriginal price $36.00 - Original price $80.00Original price$36.00 - $80.00$36.00 - $80.00Current price $36.00| / -
Original price $35.00 - Original price $80.00Original price$35.00 - $80.00$35.00 - $80.00Current price $35.00| /
Alterna Caviar Anti-Aging Infinite Color Hold Shampoo
A moisturizing cleanser that minimizes color fade for lasting color vibrancy. Free of added SLS/SLES*, Parabens, Phthalates, DEA/TEA, & Synthe...
View full detailsOriginal price $35.00 - Original price $80.00Original price$35.00 - $80.00$35.00 - $80.00Current price $35.00| / -
Original price $30.00 - Original price $30.00Original price$30.00$30.00 - $30.00Current price $30.00| /
Alterna Caviar Anti-Aging Multiplying Volume Styling Mist
Instant and long-lasting root-to-tip touchable volume styling mist with flexible hold and shine. Good for all hair types. Free of added SLS/SLES*,...
View full detailsOriginal price $30.00 - Original price $30.00Original price$30.00$30.00 - $30.00Current price $30.00| / -
Original price $36.00 - Original price $82.00Original price$36.00 - $82.00$36.00 - $82.00Current price $36.00| /
Alterna Caviar Anti-Aging Multiplying Volume Conditioner
A body-building conditioner for multipied volume and lightweight moisture. Good for all hair types. Free of added SLS/SLES*, Parabens, Phthalates,...
View full detailsOriginal price $36.00 - Original price $82.00Original price$36.00 - $82.00$36.00 - $82.00Current price $36.00| / -
Original price $35.00 - Original price $80.00Original price$35.00 - $80.00$35.00 - $80.00Current price $35.00| /
Alterna Caviar Anti-Aging Multiplying Volume Shampoo
A gentle cleanser for multiplied volume from root to tip. Good for all hair types. Free of added SLS/SLES*, Parabens, Phthalates, DEA/TEA, and Syn...
View full detailsOriginal price $35.00 - Original price $80.00Original price$35.00 - $80.00$35.00 - $80.00Current price $35.00| / -
Original price $34.00 - Original price $34.00Original price$34.00$34.00 - $34.00Current price $34.00| /
Alterna Caviar Anti-Aging Smoothing Anti-Frizz Dry Oil Mist
A lightweight mist that instantly adds shine while taming frizz and flyaways. Free of added SLS/SLES*, Parabens, Phthalates, DEA/TEA, and Syntheti...
View full detailsOriginal price $34.00 - Original price $34.00Original price$34.00$34.00 - $34.00Current price $34.00| /Sold out -
Original price $38.00 - Original price $38.00Original price$38.00$38.00 - $38.00Current price $38.00| /
Alterna Caviar Anti-Aging Smoothing Anti-Frizz Nourishing Oil
A lightweight yet nourishing treatment oil that controls frizz up to 72 hours*. Free of added SLS/SLES*, Parabens, Phthalates, DEA/TEA, and Synthe...
View full detailsOriginal price $38.00 - Original price $38.00Original price$38.00$38.00 - $38.00Current price $38.00| / -
Original price $35.00 - Original price $35.00Original price$35.00$35.00 - $35.00Current price $35.00| /
Alterna Caviar Anti-Aging Smoothing Anti-Frizz Blowout Butter
Caviar Anti-Aging Smoothing Anti-Frizz Blowout Butter is formulated with a proprietary Climate Shield Complex that controls humidity affectting ha...
View full detailsOriginal price $35.00 - Original price $35.00Original price$35.00$35.00 - $35.00Current price $35.00| / -
Original price $36.00 - Original price $80.00Original price$36.00 - $80.00$36.00 - $80.00Current price $36.00| /
Alterna Caviar Anti-Aging Smoothing Anti-Frizz Conditioner
A frizz-controlling conditioner that nourishes, conditions and helps block humidity. Free of added SLS/SLES*, Parabens, Phthalates, DEA/TEA, and S...
View full detailsOriginal price $36.00 - Original price $80.00Original price$36.00 - $80.00$36.00 - $80.00Current price $36.00| / -
Original price $35.00 - Original price $80.00Original price$35.00 - $80.00$35.00 - $80.00Current price $35.00| /
Alterna Caviar Anti-Aging Smoothing Anti-Frizz Shampoo
A frizz-controlling shampoo that gently cleanses while controlling the level of humidity in the hair. Free of added SLS/SLES*, Parabens, Phthalate...
View full detailsOriginal price $35.00 - Original price $80.00Original price$35.00 - $80.00$35.00 - $80.00Current price $35.00| / -
Original price $32.00 - Original price $32.00Original price$32.00$32.00 - $32.00Current price $32.00| /
Alterna Caviar Anti-Aging Smoothing Anti-Frizz Multi-Styling Air Dry Balm
A texture-enhancing, air dry styling cream for defined, frizz-free styles. Free of Sulfates, Parabens, and Phthalates. Key Benefits: Adds natural...
View full detailsOriginal price $32.00 - Original price $32.00Original price$32.00$32.00 - $32.00Current price $32.00| / -
Original price $40.00 - Original price $40.00Original price$40.00$40.00 - $40.00Current price $40.00| /
Alterna Caviar Anti-Aging Restructuring Bond Repair Leave-In Overnight Serum
A reparative overnight treatment that fights the signs of aging hair while you sleep. Free of added SLS/SLES*, Parabens, Phthalates, DEA/TEA, and ...
View full detailsOriginal price $40.00 - Original price $40.00Original price$40.00$40.00 - $40.00Current price $40.00| /