Black Friday Sale

It’s a 10 Potion 10 Miracle Repair Daily Conditioner … A Smoothing Conditioning Shield for Everyday Use Even the most extreme damage, dryness, or ...

It's a 10 Miracle Finishing Spray is the perfect product to lock in style. Years of testing and formulation have led to a truly "10" hair spray, gi...

Who says you can’t have clarified hair and volume? Our Miracle Volumizing Shampoo is designed to free your hair of residue buildup and bring out i...

It’s a 10 Miracle Deep Conditioner Plus Keratin - healthy hair on the inside and out! In just five to ten minutes, you can revitalize your hair an...

Use It's a 10 Haircare's Miracle Styling Mousse to achieve the volume, texture and hold you want without the crunch. Satisfy your beauty sweet spot...

Potion 10 Miracle Styling Potion … The Secret to Gorgeous Styling Success Ever wish you could perfect your dream hair style and improve the overal...

  Unlike shampoos that strip away hair’s natural oils and resiliency, It’s a 10 Potion 10 Miracle Repair Shampoo actually strengthens and corrects ...

It's a 10 Miracle Hair Mask is a simple-to-use, conditioning treatment made to enhance softness and smoothness. It is developed to respond to the ...

For those that prefer the reliable hold of gel, but dislike the rock-hard finish it often leaves, It’s a 10 Haircare is proud to introduce the It’s...

Your favorite conditioner is now enriched with the power of keratin! Smooth, sleek, and strong are all simpler than ever thanks to the essential c...

It's a 10 Miracle Super Hold Finishing Spray Plus Keratin is the perfect product to hold your style. The dry spray is perfect for finished styling,...

  It's a 10 Miracle Shine Spray - brilliant shine, strength, and protection in just a spritz. Adding the finishing touch to any type of hair, the I...

It’s a 10 Miracle Styling Serum – a finished style that’s a Perfect 10 Miracle Styling Serum fights the effect of humidity on the hair. It is a gr...

Intense Conditioning. Superior Shine. Especially for Blondes. Blonde hair – whether it is natural or color treated – requires special care to ensu...

Our Miracle Leave-In for Blondes makes it easier for you to have more fun! Specially formulated to meet the needs of natural and color-treated blo...

Want the power of our classic Miracle Leave-In Product without all the heaviness? Miracle Leave-In Lite is just the answer. This unique, ultra-lig...

It’s a 10 Silk Express Miracle Silk Smoothing Balm. Silky Straight Smooth Styles Ideal for regular use to achieve salon-perfect results for straig...

  It’s a 10 Silk Express Miracle Silk Hair Mask – Restore, Revive and Recondition with Extreme Silk Performance Transform your hair’s texture and v...

  It’s a 10 Silk Express Miracle Silk Conditioner… Extreme Softness Powered by Silk Few compounds deliver the luxe conditioning and weightless body...

It’s a 10 Silk Express Miracle Silk Shampoo. Clean, Shiny, and Silky Smooth Give hair the unbeatable softness and luster that comes with pure silk...

The world’s favorite leave-in conditioner just keeps getting better. Now, It’s a 10 Haircare’s signature leave-in conditioner is available with th...

  For hair that faces extreme challenges, a magical elixir like It’s a 10 Potion 10 is the only solution. Apply the ultra-thick, rich, creamy formu...

It’s a 10 Potion 10 Instant Repair Leave-In Conditioner – Stronger… Softer… with a Simple, Easy Application Our popular leave-in conditioner produ...

As if our Miracle Shampoo wasn’t enough, we’ve now combined it with hair’s favorite fighter, keratin! It’s a 10 Miracle Shampoo Plus Keratin deliv...