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Total vegan celebrity must-have dramatically intensifies color brilliance for natural, bleached and highlighted blondes. Takes blondes from ashy an...

Biolage Color Last Purple Shampoo neutralizes brass & unwanted warm tones while conditioning and protecting hair from breakage. The combinat...

A favorite of celebrities and Malibuites alike, this 100% vegan shampoo keeps natural and bleached blondes bright with deep moisturizing capabiliti...

A nourishing purple conditioner that neutralizes brassiness in white, gray, or blonde hair. Whether you're a bottle blonde or embracing the gray...

Whether you're a bottle blonde or embracing the gray hair trend, a purple shampoo like L'Oréal Professionnel Serie Expert Silver Shampoo is a...

Lanza Healing ColorCare De-Brass Blue Conditioner eliminates unwanted warmth & brassiness in the orange to orange-red range.Benefits: Ideal fo...

This lavender purple conditioner moisturizes the hair while adding incredible shine and smoothness. Great for: For all shades and hair types. Bene...

This lavender purple pigmented shampoo eliminates brassy tones for brighter, more vibrant hair color. Great for: For all shades and hair types. Be...

Color Vitality Blonde Conditioner illuminates blondes while moisturizing and repairing damage. Benefits: Illuminates blondes and fights yellowing...

Enhances blonde tones and reduces yellowing of gray, lightened, highlighted or natural blonde hair after just one use. Benefits: Illuminates blon...

Joico's Color Balance Blue color-balancing shampoo gently cleanses while neutralizing brassy/orange tones to maintain lightened or highlighted bro...

Joico's Color Balance Purple color-balancing shampoo gently cleanses while neutralizing yellow tones to maintain blonde/gray hair.Benefits: Ton...

This item has been discontinued by the manufacturer. Joico Blonde Life Violet Foam is a creamy foam that infuses hair with hydrating Monoi and T...

The Joico Blonde Life Brightening Masque instantly hydrates, softens and illuminates by neutralizing chlorine and removing trace minerals that can ...

The Joico Blonde Life Violet Conditioner is a cool tone-perfecting conditioner nourishes and protects while neutralizing brassy, yellow hues to mai...

Joico Blonde Life Violet Shampoo is a cool tone-perfecting shampoo that gently cleanses while neutralizing brassy, yellow hues to maintain brillian...

Intense Conditioning. Superior Shine. Especially for Blondes. Blonde hair – whether it is natural or color treated – requires special care to ensu...

Our Miracle Leave-In for Blondes makes it easier for you to have more fun! Specially formulated to meet the needs of natural and color-treated blo...

Bring out your best-possible blonde with a daily shampoo that’s designed to address the special needs of platinum blondes, ash blondes, and every b...

Goldwell DualSenses Silver Shampoo for grey and cool blonde hair, blended with microProtec complex and Luminescine. Neutralizes unwanted yellow ton...

Goldwell DualSenses Blonde & Highlights 60Sec Treatment for blonde and highlighted hair, blended with microProtec complex and Luminescine. Rege...

Goldwell DualSenses Blondes & Highlights Anti-Yellow Conditioner for blonde and highlighted hair detangles immediately and neutralizes  unwante...