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Free Shipping for Orders $75+

Grand Opening Specials

Enjoy Shine and Smooth

Original price $23.95 - Original price $23.95
Original price
$23.95
$23.95 - $23.95
Current price $23.95

Eliminates frizz and leaves hair soft and silky. Locks in moisture and blocks out humidity with a weightless finish. Directions for Use: Appl...

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Original price $23.95 - Original price $23.95
Original price
$23.95
$23.95 - $23.95
Current price $23.95

Alterna Caviar Anti-Aging Infinite Color Hold Dual-use Serum

Original price $37.00 - Original price $37.00
Original price
$37.00
$37.00 - $37.00
Current price $37.00

A powerful dual-use serum that provides color rejuvenation, shine, and thermal protection up to 450°F. Good for all hair types.  Free of added SLS...

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Original price $37.00 - Original price $37.00
Original price
$37.00
$37.00 - $37.00
Current price $37.00

Alterna Caviar Anti-Aging Infinite Color Hold Topcoat Spray

Original price $32.00 - Original price $32.00
Original price
$32.00
$32.00 - $32.00
Current price $32.00

This item has been discontinued by the Manufacturer. Limited Quantities Available. A lightweight finishing spray to lock in long-lasting vibrant c...

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Original price $32.00 - Original price $32.00
Original price
$32.00
$32.00 - $32.00
Current price $32.00

Alterna Caviar Anti-Aging Smoothing Anti-Frizz Nourishing Oil

Original price $38.00 - Original price $38.00
Original price
$38.00
$38.00 - $38.00
Current price $38.00

A lightweight yet nourishing treatment oil that controls frizz up to 72 hours*. Free of added SLS/SLES*, Parabens, Phthalates, DEA/TEA, and Synthe...

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Original price $38.00 - Original price $38.00
Original price
$38.00
$38.00 - $38.00
Current price $38.00

Alterna Caviar Anti-Aging Restructuring Bond Repair 3-in-1 Sealing Serum

Original price $38.00 - Original price $38.00
Original price
$38.00
$38.00 - $38.00
Current price $38.00

A triple-action, triple-use concentrate concentrate that instantly (1) repairs, (2) protects and (3) seals damaged hair strands and split ends in ...

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Original price $38.00 - Original price $38.00
Original price
$38.00
$38.00 - $38.00
Current price $38.00