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Free Shipping for Orders $75+

Grand Opening Specials

Alterna Caviar Anti-Aging Infinite Color Hold Dual-use Serum 1.7oz. Rejuvenates hair color, vibrancy, shine.

Alterna Caviar Anti-Aging Infinite Color Hold Dual-use Serum

$37.00 - $37.00
$37.00
$37.00 - $37.00
$37.00

A powerful dual-use serum that provides color rejuvenation, shine, and thermal protection up to 450°F. Good for all hair types.  Free of added SLS...

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$37.00 - $37.00
$37.00
$37.00 - $37.00
$37.00
Alterna Caviar Anti-Aging Restructuring Bond Repair Leave-In Overnight Serum 3.4oz.

Alterna Caviar Anti-Aging Restructuring Bond Repair Leave-In Overnight Serum

$40.00 - $40.00
$40.00
$40.00 - $40.00
$40.00

A reparative overnight treatment that fights the signs of aging hair while you sleep. Free of added SLS/SLES*, Parabens, Phthalates, DEA/TEA, and ...

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$40.00 - $40.00
$40.00
$40.00 - $40.00
$40.00
Alterna Caviar Anti-Aging Restructuring Bond Repair 3-in-1 Sealing Serum 1.7oz.

Alterna Caviar Anti-Aging Restructuring Bond Repair 3-in-1 Sealing Serum

$38.00 - $38.00
$38.00
$38.00 - $38.00
$38.00

A triple-action, triple-use concentrate concentrate that instantly (1) repairs, (2) protects and (3) seals damaged hair strands and split ends in ...

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$38.00 - $38.00
$38.00
$38.00 - $38.00
$38.00