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Paul Mitchell Platinum Blonde Purple Shampoo

Available for purchase In-Store only. Please contact your preferred location for availability or to reserve for pick-up.

Gentle enough for daily use, this purple shampoo brings out the best in blonde, highlighted, gray or white hair. Its violet tint banishes unwanted brassy tones in naturally light hair colors and chemically lightened hair while conditioning ingredients add hydration and intensify shine.

Hair Type: Ideal for Color-Treated Hair and Naturally Light Hair Colors.

Fragrance: Refreshing cucumber melon scent with soft floral notes.

Color Safe, Vegan, Paraben Free, Gluten Free

How to Use:

Massage into wet hair, allow to remain on hair for 1-5 minutes. Rinse. Repeat as needed. For best results, follow with Platinum Blonde Conditioner and Platinum Blonde Toning Spray.