Black Friday Sale

A hair styling cream that moisturizes, softens + enhances curls. Who it's for: anyone with natural curls, coils, and waves! Benefits: your best c...

A weather-proofing, curl-boosting gel that gives bouncy shape without the crunch factor. *Best natural/curly hair styling product in nylon's beaut...

This lightweight curl refreshing spray instantly revives, redefines, and moisturizes all waves, curls, and coils-- for soft, touchable hair. Who i...

A bond repair conditioner that's ultra moisturizing and clinically proven to repair + strengthen damaged strands due to everyday stressors, heat, ...

A bond repair shampoo that luxuriously lathers and is clinically proven to repair + strengthen damaged strands due to everyday stressors, heat + c...

A rich, ultra-moisturizing, repair hair mask that's clinically proven after one use to significantly reduce breakage + prevent future damage. Who ...

This supreme leave-in cream weightlessly provides superior hydration and lightweight-conditioning, leaving hair supernaturally soft and smooth wit...

Packed with nutrient-rich sea buckthorn, normcore signature conditioner leaves hair 7x more conditioned* and results in nourished + soft hair. Who...

Packed with nutrient-rich sea buckthorn, normcore signature shampoo leaves hair 7x more conditioned* and results in nourished + soft hair. Who it’...

Ultra-luxurious hair mask is rich and creamy but never weighs hair down. It is packed with vitamins and nutrients to condition the hair making it ...

A weightless spray and primer for ultimate volume, body, + shine. Who it's for: all hair is welcome! from curly to color-treated, this product is ...

It's time to put dry hair to bed ​with our ultra-hydrating, silicone-free overnight hair treatment mask. Infused with hyaluronic acid, dream routi...

Rush into a relationship with long-lasting moisture. infused with hyaluronic acid and squalane, this hydrating leave-in conditioner drenches hair ...

Rush into a relationship with long-lasting moisture. Infused with hyaluronic acid and squalane, this hydrating conditioner drenches hair with 3x m...

Rush into a relationship with long-lasting moisture. infused with hyaluronic acid and squalane, this hydrating shampoo gently cleanses and drenche...

perk it up! this talc-free dry shampoo absorbs oil, reduces odor, and gives hair a freshly washed look without a trace of white residue, all while...

the plus-one that goes above and beyond! infused with gentle AHA mandelic acid, rambutan seed extract, and arrowroot powder, perk up plus allows y...

Channel your inner hairstylist with this shea butter infused, workable wax that provides high hold definition, resulting in a natural finish on we...

Get shiny hair from every angle. This antioxidant-rich conditioner boosts brilliant shine by 45%* and removes 57%* pollution buildup that would ot...

Get shiny hair from every angle. This antioxidant-rich shampoo boosts brilliant shine by 45%* and removes 57%* pollution buildup that would otherw...

Dry hair? It's time to take five. drench your strands with this squalane and hyaluronic acid infused moisture mask, clinically proven to leave hai...